Innovative Skincare | Cruelty-Free | 70,000 Reviews
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New Skincare!

Exfoliate gently with Saliatica 2% BHA Toner with Microbiome-Balancing Complex.

Shop New In

Shop Skincare | Build a Routine

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Hand, Lip and Body

Results-driven, innovative and sustainable body care.

About Facetheory

We love the planet

We make clean skincare with the actives you love - packaged sustainably and priced affordably. We're vegan and cruelty-free (certified by Leaping Bunny).


Over 70,000 reviews

We've got over 70,000 real customer reviews so you can buy with total confidence.

Tried and true

We're so confident in our products that if you don't get better skin we'll give you your money back. You get 365 days to try them out.

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Makeup That's Natural

Clean, sustainably packaged formulas that give a natural finish.

As Seen In

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the independent

"The £13 eye cream we’re obsessed with"

- Marie Claire, 28 Feb 2022


"Facetheory is just as impressive as The Ordinary (and affordable too)"

- Refinery29, Jan 2022


"This transformative retinol serum makes skin look 'almost airbrushed'"

- Instyle, 4 Jan 2022


"I used this £29.99 product and people thought I’d had fillers"

- Marie Clare, 26 Nov 2021


"This best-selling acid serum is curing people’s breakouts and flying off the shelves"

- Hello, 19 Oct 2021