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Skincare with integrity. For real skin, real results.

Born in Sheffield in 2013, we’ve spent over a decade formulating affordable, vegan, science-backed skincare that meets real needs with real results. Our customers are smart, savvy, and skin-literate—and they expect more. So do we.


What we stand for

Proven. Accessible. Science.

Our active-rich formulas combine potent ingredients and plant-based care to treat ever-changing skin needs. From beginner-friendly essentials to high-performance actives, every formula is designed with intention—engineered to do more in fewer steps.

Sustainable by design

We’re a certified B-Corp and Leaping Bunny approved. Every decision—from in-house formulation to packaging—is rooted in ethical responsibility and transparency. Because great skincare shouldn’t cost the earth.

A leader in sustainable skincare

Facetheory's formulation charter

Formulated with purpose. Powered by science.

We don’t chase trends—we set new standards.

What makes the cut:

  • Science-backed actives only
  • Cold-pressed essential oils over synthetic fragrance
  • Organic and upcycled where possible
  • Smart biotech for a low-impact future
  • Always vegan. Always cruelty-free.

What never belongs:

  • No parabens, sulphates, silicones, or mineral oils
  • No animal by-products or petrochemicals
  • No synthetic dyes or artificial scents
  • No cutting corners—ever

Because your skin deserves integrity. And so does the planet.

10+ years of thoughtful innovation

We’ve grown up with a digital generation that demands more—more honesty, more efficacy, and more responsibility.

That’s why we:

  • Formulate every product in-house
  • Design multi-tasking solutions to simplify routines
  • Communicate clearly—no jargon, no hype
  • Choose sustainability at every step, even when it’s harder
  • Respect your intelligence, your individuality, and your skin

Skincare that meets you where you are

Our community is made up of skin theorists, skeptics, and seekers. Whether you’re new to actives or have the INCI list memorized, we’re here to help you find formulas that fit—products that perform, and routines that actually work.