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August 19, 2020

What is meiview?

Meiview™ is a cutting-edge ingredient in eye-beautifying technology. This bacterial ferment extract originates in a microorganism that lives in a halophytic plant found in Mallorca, Spain. Meiview is already widely used in Asia to help strengthen and firm the eye contour and protect skin’s elasticity. Meiview has also been demonstrated to reduce the appearance of dark circles, bags and sagging in the eye area.

Benefits of meiview

1. Minimises the appearance of wrinkles and fine lines

Meiview helps promote collagen production, which protects against the loss of elasticity that may contribute to the appearance of fine lines and wrinkles. Participants in a 28-day study of Meiview noted a visible decrease of wrinkle depth by up to 17.4 percent.

2. Dark circles and eye bags

Meiview improves microcirculation, which helps reduce vascular endothelial growth factor (VEGF) and the accumulation of melanin and other substances that contribute to the formation of dark circles and eye bags. Subjects in the 28-day study saw dark circles improved by up to 16.8 percent and eyebags reduced by up to 28 percent.

3. Firms eye contour

Meiview contains plakoglobin (PKG), an adaptor protein that works to reinforce the intercellular junctions to increase epidermal integrity. It encourages the production of collagen I, which helps skin to retain its firmness and elasticity and keeps it feeling smooth and plump. Study participants reported lifting of sagging eyelids by up to 5 percent.

Is meiview suitable for my skin type? 

Meiview is recommended for use on all skin types, including sensitive skin.

Can meiview be used alongside other products?

Meiview works well in combination with other key actives, such as vitamin C, ferulic acid and hexylresorcinol.

How often should I apply meiview?

Meiview is gentle enough for most people to use twice a day.