P20% Ethylated Vitamin C (Ethyl Ascorbic Acid)
A potent, stabilised form of vitamin C that brightens skin, fades dark spots, and supports collagen production—without the irritation or instability of traditional ascorbic acid.

Ferulic Acid
A plant-derived antioxidant that enhances the effects of vitamin C while helping prevent and fade the appearance of dark spots and fine lines caused by oxidative stress.

Glycerin
A skin-identical humectant that draws in moisture and keeps skin plump, hydrated, and comfortable.


Ingredients list:
Propanediol, 3-O-Ethyl Ascorbic Acid, Olive Oil Polyglyceryl-4 Esters, Dibutyl Lauroyl Glutamide, Dibutyl Ethylhexanoyl Glutamide, Ferulic Acid.

Because our formulations are periodically updated as part of our commitment to innovation, the ingredient list shown may vary from the box of the product depending on time and region of purchase.

You've tried the rest, now try the best: 4/5 Vitamin C addicts say it's the best they've ever tried

Delivers the power of a full-strength 20% vitamin C serum without the usual side effects.

No grit, no grease, no fragrance — just glow

Full-strength 20% ethylated vitamin C — stable, powerful, and effective

Loved by sensitive skin users and glow-seekers alike

Independent user trial on 118 participants over 4 weeks

Apply once daily to clean, dry skin.
Layers smoothly under moisturiser, SPF, or makeup.

Are there any precautions I need to know before using this product?
For external use only. Always patch test prior to use and discontinue use if irritation occurs. Avoid eye area. If direct contact with eyes occurs, rinse thoroughly. Keep out of reach of children. Store in a cool, dark place.

What's the difference between this serum and Glow-C Vitamin C 30% Serum?
Our 30% version contains a higher concentration of Vitamin C. If you're new to Vitamin C, we'd recommend starting with 20%.

How often can I use this?
This product has been designed for daily use, both morning and evening. Always patch test first, gradually introducing any new product into your routine depending on your skin's tolerance.

Can I use this during pregnancy and/or while breastfeeding?
This product is safe for use during pregnancy and breastfeeding. However, it is always best to consult your doctor or healthcare professional before use.

What skin types is this suitable for?
This product is suitable for all skin types.

RECYCLABLE*:
Bottle: glass
Carton: cardboard

GENERAL WASTE**:
Pipette: mixed materials

*Always check your local recycling guidelines as facilities capabilities vary across the country.
**We are working hard to try and find alternatives for packaging which can't yet be recycled from home.

For pieces of packaging which you can't recycle curbside, you can drop them off at your nearest beauty product recycling point. Find your closest one here: