Sensitive skin isn't a life sentence. It's a signal worth listening to.
Redness. Tightness. That burning feeling after applying something new. If your skin reacts to almost everything, or you've given up trying new products because the fallout isn't worth it - this is for you.
Sensitive skin doesn't mean you can't have an effective routine. It means your routine needs to be smarter.

What Does "Sensitive Skin" Actually Mean?
Sensitive skin is less a skin type and more a skin state - one where the barrier function is compromised or naturally more reactive. When the barrier is weakened, irritants get in more easily, moisture escapes more readily, and the immune response triggers more readily.
It can be genetic, or it can develop over time through over-exfoliation, harsh products, stress, environmental factors, or a combination of all of the above.
The good news: a compromised barrier can be repaired. And even a naturally reactive skin type can be calmed and supported with the right ingredients.
Top Ingredient Picks For Sensitive Skin
One of the most well-tolerated, multi-functional ingredients in skincare. Niacinamide strengthens the skin barrier, reduces redness, regulates oil production, and supports an even skin tone. It plays well with almost every other ingredient. Click here to view our products which contain niacinamide.
A humectant that draws water into the skin from the environment around it. Deeply hydrating, completely non-reactive, and suitable for every skin type. It doesn’t conflict with any other ingredients you might be using so is easy to slot into nearly every routine to boost hydration. Click here to view our products which contain niacinamide.
Colloidal Oatmeal
A clinically recognised skin protectant. Colloidal oatmeal soothes itching and redness, repairs barrier function, and provides a gentle protective layer on the skin's surface. Exceptionally well-tolerated - even on eczema-prone skin. Click here to view our products which contain colloidal oatmeal.
The building blocks of your skin barrier. Ceramides are lipids that hold skin cells together, preventing moisture loss and keeping irritants out. Sensitive skin is frequently ceramide-depleted; replenishing them is one of the most direct ways to reduce reactivity. Click here to view our products which contain ceramides.
Ingredients to Approach with Caution
This isn't a "never use" list - it's about knowing your skin and introducing carefully.
Fragrance (synthetic and natural): The most common cause of skin sensitisation. Both synthetic fragrance and essential oils can trigger reactions in reactive skin types. When in doubt, go fragrance-free. All of our serums, toners and eye creams are fragrance free and the majority of our cleansers and moisturisers we offer in a choice of fragranced or fragrance-free options.
High-concentration acids: AHAs and BHAs are valuable for most skin types, but at high concentrations or without proper introduction, they can disrupt a compromised barrier. Start low, go slow. Or if you are very reactive, likely best to avoid.
High-percentage retinoids: Retinoids are powerful and worth the introduction for most skin types - but need to be introduced carefully for sensitive skin (click here to view our advice on all things retinal).
Alcohol (denatured): Often used in toners and lightweight formulas to create a fast-drying finish. Can be drying and irritating for sensitive skin. All of our products are alcohol free.
Physical scrubs: Abrasive particles can cause micro-tears in sensitised skin. Chemical exfoliation at low concentrations is almost always the gentler better choice for sensitive skin types.
Our Top Product Picks for Sensitive Skin

HydraCleanse Rebalancing Gel Cleanser: Balance, soothe, and cleanse - all in one.
Ideal for sensitive skin, this soothing gel facial wash is enriched with a microbiome-balancing complex to cleanse gently while preserving skin health.
Ectoin BarrierBuild Milk: A lightweight, layerable milk clinically proven to strengthen your skin barrier in 4 hours. Instantly calms redness, reactivity, and tightness to help skin feel more comfortable and less stressed. Use it solo if your skin is in distress or layer into your existing routine to strengthen your barrier and help keep reactivity at bay.
HydraOat Soothing Daily Moisturiser: An award-winning skin soother.
This formula is perfect for hydrating and protecting sensitive skin, featuring the calming power of colloidal oatmeal and the moisture-locking benefits of hyaluronic acid.
HydraOat Calming Toner: Calm irritation and restore balance to your complexion with this soothing liquid, enriched with colloidal oat, aloe, and vitamin C to promote an even skin tone.
CeraNight Rejuvenating Night Oil: This luxurious facial oil, enriched with ceramides and bakuchiol, works to firm and replenish your skin while you sleep—leaving your skin feeling refreshed, revitalised, and deeply nourished by morning.
Blemicalm Azelaic Acid 10% Clarifying Serum: For those also dealing with redness or rosacea, this is the targeted treatment to reach for. Gentle, effective, and one of the few actives with clinical evidence specifically for rosacea.
How to Introduce New Products to Sensitive Skin
Patch test. Always. Apply a small amount to the inside of your wrist or behind your ear for 24–48 hours before applying to your face.
Introduce one new product at a time, and allow two weeks between introductions. That way, if your skin reacts, you know exactly what caused it.
Less is more. A shorter routine with products that genuinely support your skin will always outperform a 10-step routine that overwhelms it.
We can’t guarantee the products and ingredients we have recommended will be right for everyone as every individual’s skin reacts differently. We understand choosing products for sensitive skin can feel like a bit of a gamble so don’t forget we offer a 365 day money back guarantee so if you try something new and it doesn’t suit you, we’ll switch it for an alternative product or offer you a refund.
Sensitive skin asks more of your routine than most. But when you give it what it actually needs, barrier support, hydration, and calm it responds. The goal isn't to toughen your skin. It's to respect it.
New to Facetheory? Still not sure what’s right for you? Take our Skin Quiz for a personalised routine built around your specific concerns - or build your own bundle and save 25%.